Job Title : Social Media, Sr. Executive

Category : Online Media/Social Media/ Digital Media/Advertising

Wavemaker MENA, Dubai, United Arab Emirates

Posted Date : 12/22/2019

Job Description :

We are seeking a Social Media Senior Executive who will be responsible for the creation, day-to-day management, and delivery of those content plans & campaigns with a strong social element. You will be a main day-to-day contact fronting work to both clients & internal stakeholders.

The role within the social team requires a candidate who is actively engaged with developments in the social media arena, and with guidance from their manager, be able to confidently advise planners or clients on best practice use of emerging social platforms as well as specific new features within existing platforms, when they should be used, and be realistic about their limitations.

Job Description:

Strategy

Supporting the social media manager and head of social media to develop social strategy by compiling and analyzing client research, competitive data and social platform information, and laddering-up the social program to the overarching communication goals
Analyzing social monitoring program outputs and determine necessary refinements, while identifying the real-world application of the monitoring data
Researching emerging social platforms to support client recommendations
Remaining abreast of critical industry and platform changes
Prioritizing industry trends and requirements for the broader team and clients
Responsible for clearly communicating social program recommendations and ideas to client teams

Execution

Working with Client teams to build and manage the social media deliverables for
Always on calendars
Campaign ideations / executions and launch
Overseeing the social community management process
Project manage the community management approach
Supporting team with community management
Leading on own brands for all content calendar creation
Leading optimization efforts and direct team to execute accordingly
Developing an ongoing management process
Crafting recommendations regarding how the social platforms work together in the context of the broader communication strategy
Working with Associate, Senior Associate and community managers to review and approve social content calendars for platforms like Facebook and Twitter
Working with Group Account Managers to cultivate a strong working relationship and process with community managers, creative and/or brand external partners to support the community management process.
Supporting creative ideation and social program development
Working with social media team and external partners to lead campaign brainstorm sessions
Guiding the development and launch of 3rd party influencer outreach programs
Refining strategic approach for influencer outreach with paid and organic channels
Working with the team to direct and approve outreach message models
Working with Head of social media to identify any appropriate partners and determine outreach framework
Working with internal and external partners to approve asset pages
Aligning with cross-channel partners to integrate social media into the overall communications plan

Measurement

Leading and finalizing all reporting for clients
Liaising with the performance team at Wavemaker and external media teams to provide the client with 360 views of social media performance

Our Requirements

At least 3 years of related social media content planning experience
Bachelor’s degree required;
Possess and demonstrate an excellent understanding of social and media fundamentals
Demonstrate strong proficiency with systems/tools
Strong quantitative skills, including analytical abilities and math proficiency
Demonstrate critical thinking and effective problem-solving skills
Ability to work within a team, prioritizing and organizing multiple assignments for both self and team direct reports
Adherence to tight deadlines while delivering flawless work
Extremely detail-oriented, with clear and proven organizational skills
Excellent verbal and written communication skills
Exude an energy level that brings new and exciting ideas to the social function
Exhibit commitment through appropriate participation in team, agency, and industry initiatives
Demonstrate genuine curiosity and interest in our clients & their business
Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint

Benefits Offered : As per the UAE law