Job Title : Digital Marketing Specialist (B2C)

Category : Online Media/Social Media/ Digital Media/Advertising

HRsource, Dubai, United Arab Emirates

Posted Date : 12/05/2019

Job Description :

Our well reputed global client is looking for a Digital Marketing Manager.


RESPONSIBILITIES

-Develop performance marketing campaigns across a range of channels such as paid search, Facebook / social media ads and monitor and optimize channels.
-Responsible for managing significant digital marketing projects ensuring that they are delivered within the budget and scope.

-Conduct audits and develop A/B testing ideas and test targeting and creative variations for performance improvements.

-Increase sales and measure performance against ROI and KPI targets.

-Work closely with stakeholders and agencies on regular basis to review website performance and ensure integration of insights into digital marketing strategy.

-Review & report on analytics for website, social media and digital advertising with stakeholders.

-Work closely with the rest of the internal teams as well as external partners to optimize online content and improve conversion rates.

-Identify new channels and opportunities for growth and test their effectiveness.


PREFERRED QUALIFICATIONS

-4+ years of experience in e-commerce or acquisition marketing platforms.

-Bachelor's degree in business administration, marketing, mass communications or other advertising subjects is a plus.

- Strong analytical skills, proficiency in self-serve platforms such as Adwords, Facebook, 3rd Party Networks.

-The ideal candidate knows how to build and scale complex online campaigns across different channels, uses their insights to think up creative solutions, and brings the analytical expertise necessary to optimize performance and drive ROI.

-Experience in digital marketing high-tech products/services would be highly beneficial.

-Strong verbal and written communication skills; the ability to convey complex analysis results clearly and with conviction to all levels of stakeholders.

How you match
Criteria provided by job poster
Skills
Match
Ad Serving
Match
Analytical Skills
Match
Digital Marketing
Match
Marketing
No match
A/B Testing
No match
Written Communication
No match
Paid Search Strategy
No match
Online Content
No match
Complex Analysis
No match
Creative Problem Solving
Level of education
Match
Bachelor's Degree
Job Details
Seniority Level
Mid-Senior level

Industry
Education Management
Employment Type
Full-time

Job Functions

Benefits Offered : As per the UAE law